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CoatingsPro | Coatings Industry Magazine

Five Must-Haves in Online Experiences for Consumers

The bottom line seems clear: If companies do not invest in the digital consumer experience, there is a potential risk of losing those customers. What are the most important factors in creating those memorable digital consumer experiences? Consider these five must haves.

CoatingsPro | Coatings Industry Magazine

Leading Through Results: AMPP’s New CEO Takes Charge

Alan Thomas, the new CEO of the Association for Materials Protection and Performance (AMPP), outlines his priorities for the organization over the coming years. As part of an extended interview, Thomas explains why his leadership strategy with both members and staff will be driven by results.

CoatingsPro | Coatings Industry Magazine

Why Recruiters Should Become Trusted Advisors to Candidates

Earning a candidate’s trust and showing you can advocate for and advise them, too, is a competitive edge you will desperately need as a recruiter. Consider how you’re doing today in that capacity, and the potential you have to do a better job in the future.

CoatingsPro | Coatings Industry Magazine

Six Ways to Make Your Company More Sustainable

To take your small or large business into the future, so that it can continue to create a legacy after you’ve retired, sustainability must be at the top of your agenda.

CoatingsPro | Coatings Industry Magazine

Forget B2B or B2C: Why Digital Engagement Is Actually P2P

Thinking about how one person communicates with another has become a cornerstone in digital engagement. This is no longer a passing trend but a new way of being, and organizations who embrace this approach will reap the rewards.

CoatingsPro | Coatings Industry Magazine

What to Expect From an Outsourced Accounting Firm

Pandemic or not, cash flow issues are more than just a headache. They’re a “make or break” for your business. The good news is that there are things that companies can do to manage these problems.