Building owners are increasingly understanding the value of proactive maintenance, which includes the regular application of roof coatings and membrane installations to extend the life of their assets while protecting the energy efficiency of their building envelopes.

From maximizing efficiency to reducing operating costs, both open- and closed-cell spray foam offer unique benefits to homeowners and commercial business owners that cannot be found with traditional insulation. Spray foam and polyurethane equipment provider SprayWorks explores some of the key considerations.

Cool roof coatings can help provide passive cooling during extreme heat events, particularly during power outages and in poorly insulated or non-air-conditioned buildings. They can also help mitigate impacts from the urban heat island effect.

Brunno Batista, worldwide brand ambassador and social media influencer, shares his perspective on how the roofing industry has evolved over his decades in the business.

Sonny Arwood, president and CEO of Ohio-based Fluid Applied Roofing, spoke with us about key trends and market insights. With experience as a contractor, manufacturer, and in growing his own business, Arwood shares useful perspective and lessons learned over his long career.

Building owners are increasingly looking to roof restorations to extend the lives of their existing roofs, and it is an investment that can deliver big returns. But not every roof is a good candidate for a restoration.

In watching some other companies, Nicholas Bennett learned some hard lessons that he is applying to his own business. As he sees it, that means putting a priority on having the right crew members in place and not overextending their reach.

High-level discussions between industry experts and association members offers a welcomed opportunity for an in-person exchange with consultants, contractors, and other stakeholders.

For roofing, elastomeric materials can provide a variety of benefits.

An audit was coming for this wild rice manufacturer in Minnesota, and a cold call three years prior turned successful for the client and contractor alike.