Industry News

New Non-Toxic Proven Insect Repellent offers Safe & Long-lasting Protection

Proven Repellent introduces a new range of health conscious and highly effective insect repellent sprays and lotions. The product line utilizes the active ingredient Saltidin (Picaridin), which is recommended by the EPA, Word Health Organization and CDC as an effective repellent against mosquito-borne illnesses. With a 20% concentration of Saltidin, Proven is more effective and longer-lasting than higher concentrations of DEET— but non-toxic. Made in the USA by EPA-approved factories, Proven provides 12-14 hours of protection against disease-carrying insects without the concern of harmful side effects. 

Proven insect repellents are safe for populations that tend to be most vulnerable to diseases transferred by mosquito and tick bites: women who are pregnant or breastfeeding, babies two months and older and elderly people. Proven lotion is the preferred insect repellent for children and face application as there is no chance of inhalation and lotion has the longest duration of protection at 14 hours. The repellents are planet and people friendly while also protecting against a broad spectrum of biting insects. 

Proven repellents have been tested to effectively repel mosquitos, ticks, black flies, biting flies, stable flies, ants, gnats, chiggers, sand flies and no-see-ums. Recently there has been warranted concern about certain varieties of ticks and mosquitos known to carry deadly and debilitating diseases. Proven repellents protect from species carrying Zika, Dengue, Chikungunya,West Nile Virus, Lyme Disease, Powassan Virus and tick-borne Encephalitis.

Saltidin’s molecular structure is modeled after piperidine, a colorless organic compound found in the black pepper plant. While derived from natural and plant-based origins, it’s a manufactured ingredient. Saltidin has near-ideal cosmetic properties and is compatible with skin, textiles, gear and plastic materials. Despite it’s known efficacy, DEET is a toxic chemical. Proven is non-toxic, gentle on skin and harbors none of the adverse impacts to the nervous system that DEET can have. Additionally, the repellency lasts for 12 hours in the spray and 14 hours in the lotion, so there is limited need for reapplication. For those outdoor enthusiasts worried about their gear, Proven is gear-safe and will not melt or damage plastics like DEET can.

“We understand that many people prefer all-natural products when available. However, if they aren’t effective, the tendency is to return to DEET,” said Emily Dix, Operations Manager at Proven. “In the current environment, when insect-borne illnesses are on the rise, we wanted to come to the table with a truly effective repellent that was still mindful of health. Something we would want to put on our own bodies and our children’s. When we began developing Proven, we kept coming back to the idea of ‘worry-free outdoor enjoyment’. Remove the worry of disease, remove the worry of toxic exposure, remove the worry of being pestered and eaten by annoying insects, if nothing else. Enjoy the best parts of being outdoors. The testing and proven efficacy of these products are so solid, and we feel proud and excited to be able to offer this effective alternative to consumers.” 

Available in odorless or gently scented formulas, the non-greasy Proven insect repellent sprays and lotions are sold at Meijer, Westlake Ace Hardware stores and select Dick’s Sporting Goods stores. The repellents can also be purchased online in a range of sizes (travel size too!) at ProvenRepellent.com for $7.95-$12.95.