The new PPG PITTSBURGH PAINTS® brand
today announced its exclusive paint-brand partnership with Independent We
Stand, a nonprofit organization dedicated to the revival of independent,
locally-owned and -operated businesses. The PPG Pittsburgh Paints brand
is sold exclusively by independent dealers across the U.S., while the nonprofit
group encourages consumers to shop at independent businesses to help stimulate
the economy in their communities.
“Our partnership with Independent We
Stand demonstrates PPG’s commitment to local, independent dealers,” said John
Trenta, senior brand manager, PPG Architectural Coatings. “At PPG, we’ve been
working with independent dealers for more than 100 years, and we’re continually
looking for opportunities to increase the visibility and support for dealers.
This partnership with Independent We Stand enables us to do just that.”
Through the PPG Pittsburgh Paints
brand partnership with Independent We Stand, independent dealers in the U.S.
that sell PPG Pittsburgh Paints products receive an immediate premium
membership to Independent We Stand, which includes access to its marketing
materials, resources, signage and more.
“We’re excited to partner with the PPG
Pittsburgh Paints brand, which represents unparalleled quality to
independent dealers across the U.S.,” said Bill Brunelle, co-founder,
Independent We Stand. “It makes sense for our two entities to jointly support
the growth and success of independent dealers and the communities where they
operate.”
Prior to 2015, DEVOE® Paint was the
exclusive paint partner of Independent We Stand. In early 2015, PPG announced
the new PPG Pittsburgh Paints brand, which combined the Devoe
Paint and PPG Pittsburgh Paints brands into one unified brand with more
than 300 years of combined experience and heritage. This new brand offers
unparalleled product quality; over three centuries of combined expertise,
knowledge and service; the best color program in the business; and an
unwavering dedication to the independent paint retailers, independent painters
and independent doers.
To learn more about the PPG
Pittsburgh Paints brand, visit
www.ppgpittsburghpaints.com